During the National Day Golden Week, crowds flocked to Yuhua City and Vientiane World in Nanjing — BOLYGA's "Cycling Ecological Experience Store", a pioneering brand of AI-powered intelligent trendy e-bikes, was officially unveiled. This brand, which has claimed three international design gold medals, presents a tech-forward and open experience space for trendsetters, bringing people into future-oriented cycling scenarios. In the store, sleek, stylish e-bikes have become the highlight, with numerous customers flocking to inquire, interact and test-ride the models. During the opening period, fashion-conscious young people, outdoor enthusiasts and trendy lifestyle leaders wandered through the open space to interact with the products and check in for the experience. The store quickly resonated with the local trendsetter community, adding extra momentum to the urban cycling craze during the Golden Week.
As another highlight of the new store, BOLYGA has joined hands with high-end outdoor apparel brand Heizun to unveil a co-branded collection. The HZXA/BOLYGA joint line also made its debut simultaneously. Based on the ecological concept of "cycling + functional wear", it has created a one-stop trendy cycling experience space, covering smart cycling equipment and professional functional apparel, allowing customers to experience the trendy charm of cycling in full immersion. A relevant person in charge of BOLYGA stated: "By deeply exploring the actual needs in cycling scenarios, we perfectly integrate functionality with outdoor trends to provide consumers with truly valuable solutions."
BOLYGA Nanjing Yuhua Vientiane Tiandi: Shop L117, 1st Floor, West District
New Product Breakthrough: Cross-border Innovation for an Immersive Outdoor Cycling Experience
The two parties have cooperated to make relentless innovations in exploring the trends of outdoor cycling lifestyles, and their products have gained great popularity in the market.
HZXA focuses on high-quality outdoor casual functional apparel. It is renowned for its technical fabrics, technological innovation and stylish design, enjoying a high reputation in the industry and being a fashion choice for mid-to-high-end consumers. In addition to premium down jackets, HZXA has also expanded and innovated four-season apparel, with outdoor casual functional style as the brand’s core line, covering outdoor leisure apparel and scenarios such as city walks, camping, running and cycling.
BOLYGA focuses on smart electric riding tools, with innovative design, relentless pursuit of exquisite craftsmanship, and its AI-powered intelligent system as its core competitiveness, having created the EM-bike product category. Currently, five models have been launched, including the Awaken 01 Series, the Force Series and the Whitening Light Series, providing fashionable outdoor sports enthusiasts with diverse riding experiences. The most notable one—the Awaken 01 Series—also claimed three international design awards recently, showcasing BOLYGA’s strength in crafting products with a strong sense of technology, design and sleek style.
BOLYGA Awaken 01 series
New Retail Hub: Ecological Layout to Reconstruct the Future Landscape of Smart Mobility
A new ecosystem centered on users, integrating smart hardware, green cycling and digital communities, is gradually taking shape. Step into BOLYGA’s Cycling Ecological Store at Nanjing Yuhua Vientiane World, and you will find tech-infused smart e-bikes, avant-garde cycling helmets, limited-edition trendy co-branded T-shirts, and a wide array of cycling peripherals… Here, customers can explore, select and experience diverse cutting-edge tech experiences and trendy lifestyle offerings.
Customers test-ride the BOLYGA smart e-bike
It starts with riding, yet transcends mere riding. With its forward-looking layout of the "Cycling Ecological Store", BOLYGA elevates the simple "mobility tool" to a "lifestyle gateway" for modern urbanites, opening a new chapter in the future of outdoor mobility.
This ecological layout is BOLYGA’s bold redefinition of the mobility consumption scenario, and also its initiative to explore more possibilities for the future of smart mobility — reconstructing a new vision of smart mobility through the innovative carrier of the "Cycling Ecological Store". In doing so, BOLYGA has established itself as a pioneer in the mobility innovation arena. Currently, BOLYGA has extended invitations to partners worldwide to jointly expand the new horizon of urban cycling and explore new growth opportunities in the mobility market. As more and more partners join this cycling ecosystem, the future of mobility is full of exciting possibilities!
